It is considered the symbol of Kamdeva, Anant, Saptarishi, Mahalaxmi and Saturn and 7 Nagas (7famous snakes in Hindu mythology). It confers plenty of money. People keep this Rudraksha in theircash box. It is used to eradicate poverty. The ruling planet is Saturn, the all powerful Shani Bhagwan.It eradicates the malefic effects and diseases like impotency, cold, obstructions, hopelessness, delay,chronic diseases, scarcity and worry etc. caused by Saturn. It helps one to get rid of ego problem.The Seven Faced bead helps in building finances and amassing wealth. It helps to attain prosperityand peace of mind. It is considered very auspicious because it helps to ward off fatal diseases, deathand achieve longevity.